Archive for January, 2006

NotSleepy Inc. is Hiring!

January 24th, 2006 Tony 1 comment

One of my New Year’s resolutions was to stop trying to do everything and to actually get some help in here and I gave myself till the end of January so I’m really pushing it here! I’m looking to fill the following positions:

Junior Java Programmer – This is a full time programming job. You will be responsible for handling feature requests and fixing bugs for our CMS. The CMS is implements a MVC pattern and is reponsible for maintaining a large number of websites, hosting, and registration information. The app also performs analysis of various search engine optimization factors such as related keyword phrases, Latent Semantic Analysis, content generation via Markov Chains, and rough valuation of existing domains for acquisition. You do not need to understand all of these search engine optimization technologies to be hired. We’ll train you up. You will need experience with Java/JSP/Servlets. Its a plus if you have experience with either mySQL, Torque, Caucho Resin, PHP, Python, or ANT.

Data Entry – Two part time positions available are ideal for a college students as the hours are flexible. You will be loading pre-designed HTML templates into our CMS.

Link Builder/Domain Buyer – You will be contacting website owners to broker deals for links to our network of sites. You only need to be web savy. No programming experience is necessary but HTML experience would be a big plus. We will provide SEO training on how to determine the value of a link or site and how to aquire them.

Please submit your resumes and cover letter to : nospam AT
All positions are in Raleigh, NC and are for immediate hire.

Categories: Uncategorized Tags:

Fortune Interactive and SEMLogic is bringing quality customer service to SEM

January 24th, 2006 Tony 3 comments

Andy Beal
After several years of being in the same business in the same city with Andy Beal we finally got together for lunch. Walking through the open office space at Fortune Interactive was a much different experience than some of the other local sourced web (ahem) shops. Instead of a huge bullpen of sales people chattering away on the phones I see employees that appear to be writing content, sending emails, and sending reports (i.e. taking care of the customer). Instead of CTO’s that don’t know a user-agent from a response status code I see Mike Marshall, the brains behind FI’s SEMLogic and whiteboards with scribbling about Latent Semantic Indexing. Good sign for the clients.

While we didn’t have time for a demo (Mike was preparing for a client demo) Andy gave me run down of the technology. SEMLogic does exactly what my private set of tools has done for my business with great success. It captures masses of data from the current successful sites in the major search engines. It then aggregates that data into meaningful reports which enables Andy and crew to spot deficiencies and set targets for their own clients. Feed SEMLogic a keyword and it’ll give you timely, related keywords including LSI keywords ranked by a scoring system. It even goes a step further and groups clusters of exact match and LSA keywords and produces a 3D visualization of these clouds of nodes.

As many of you know I’ve found great success in analyzing and replicating the distribution of varied anchor texts in my competitor’s backlinks. You guessed it. SEMLogic is calculating off page factors as well. I asked Andy if FI will be offering clients link building services and he says yes so they pass that important test Jim. :) I have to say that is one of the most difficult services to provide but is also absolutely necessary if you actually expect to achieve greater targeted traffic for the client and its one service that the big local sourced web companies fails to provide.

Perhaps the most promising hint of the success of this young company is the attention to customer service. Beal tells me that Fortune Interactive has written its own policies such as minimum number of client phone calls per month, weekly reporting, much small customer to representative ratios than those found in other large SEM consulting firms. And the big customers won’t be left with one representative. The bigger the customer, the bigger the team allocated to them to ensure their success.

If Andy can keep Fortune Interactive’s focus on technology and the customer, I’d say the future looks pretty bright for this company.

Categories: Search Engine Optimization Tags:

Good times at the SEO PowWow

January 23rd, 2006 Tony 1 comment

Much thanks to Jim, Aaron, Todd and Justilien for putting on a great presentation last week at the WeBuildPages SEO PowWow in Troy, NY. A lot of ideas were flowing as well as plenty of brew later that evening. ;)

Special thanks to Todd for suggesting the tasty curry joint for lunch.

Categories: Search Engine Optimization Tags:

What is a V7ndotcom Elursrebmem?

January 16th, 2006 Tony No comments

John Scott has announced the keywords for the much argued about SEO contest. What the heck is a V7ndotcom Elursrebmem? Boring. Anyhow the race is on and I have to say that Mike had a great idea in grabbing the first wikipedia entry for V7ndotcom Elursrebmem. I’m afraid hes going to have a hell of a time beating off the spam on that page.

I’m glad this thing is finally on and we don’t have to put up with anymore rambling, whining from John’s good friends.

Categories: Search Engine Optimization Tags:

Movable Type generates duplicate content

January 13th, 2006 Tony No comments

Here is another reason why I am beginning to loathe Movable Type. It generates static content rather than utilizing mod_rewrite. Unfortunately its also very messy with its static html generation never cleans up after itself.

Case in point:

I recently moved my ‘Black Hat’ category to the top level of categories. It used to be a subcategory of ‘Search Engine Optimization’. Rebuilt the site and checked all the referencing pages and everything looked cool. Nope. It left behind the old directory: /search_engine_optimization/black_hat/ which means that had I not manually deleted it I would end up with two identical pages spiderable by the search engines.

Damn I wish I could find time to migrate to WordPress.

Categories: Search Engine Optimization Tags: